I’ve been tracking the proportion of baby girls and boys given top ten names in the U.S. for the past few years. It’s a remarkable shift. You can see the figure below through 2016 in the first chapter of Sociology NOW, 3e. We have an entire section of the introductory chapter that uses baby name trends to teach students how to think sociologically – and this is among my favorite examples from that section. Simply put, popular names used to be a whole lot more popular than they are today. It’s not just which names were popular that change, but how popular they were that has changed as well.
More than 1 in 20 boys born in the U.S. in 1880 were given the name John. The same was true of Mary for girls. And while the most popular names in 2017 are different (Liam and Emma), it’s their frequency that has interested me so much. While Liam was the most popular boy’s name in 2017, it was only given to 0.9539% of all boys born. So, fewer than 1 in 100 baby boys born in 2017 were given the most popular name. Similarly, the top name for girls last year (Emma) accounted for 1.0528% of all baby girls born. It’s just nowhere near the level of popularity.
Rather than tracking the frequency of the top boy and girl name, I’ve been tracking the proportion of boys and girls given top ten names each year. And the change is really amazing (see below). In blue, you can see the proportion of boys given a top ten boys’ name each year (since 1880), and in pink, you can see similar frequencies for top ten girls’ names.

I’ve always been struck by the erosion of the gender gap. The most popular boys’ names used to be almost twice as popular (among boys) as the most popular girls’ names were among girls. Boys given top ten names in 1880 accounted for 41.26% of all boys born that year. Girls given top ten names in 1880 accounted for only 22.98% of all girls born that year. I’ve written before explaining why the gap used to be so large and how sociologists explain why the gap shrunk.
Ever since I started tracking this, I’ve been interested in collect the data each year they’re released to see just how close the remaining gap is. I updated the figure last year and noted that top ten boys’ names were still more popular than top ten girls’ names – but the gap had shrunk to 0.01% (top ten boy names accounted for 7.63% of all boys born; top ten girl names accounted for 7.62% of all girls born). So, I was really interested to see whether the lines finally crossed in 2017. They did. Below, I’ve zoomed in on the figure above between 2000 and 2017 and truncated the y axis a bit so it is easier to visualize.

It’s a big deal. Since 1880, top ten names have never before accounted for a larger share of births among girls than among boys in any single year. Never. It’s just never happened. But in 2017, it happened. Top ten names were given to 7.48% of boys born in 2017 and 7.66% of girls born.
It’s sort of amazing. What’s also interesting is that the two lines are starting to appear as though they might be on different trajectories moving forward. And it’s interesting to consider what this might mean and what it tells us about gender and gender inequality in the U.S. I’ll continue to follow this. And I may attempt to use a different number of names (like top 20 names, for instance) to see if there’s something funky about 10 that produces the appearance of a change that doesn’t show up when I change the size of the popular names tracked.
Imagine a young black child in elementary school living in Atlanta, GA driving to school down Martin Luther King, Jr. Dr., past Oakland cemetery. There’s a beautiful statue in the cemetery of a lion sprawled atop a stone clutching a confederate flag. The lion was originally commissioned by the
Measured another way, we can look at the number of boys given the name “Harvey” per 1,000 boys born in the U.S., as
The play
The popularity of the name “Monica” among girls dropped immediately following the news of the scandal in January of 1998. While only subtly, the name William moved up the rankings of names given to boys. Many president’s first names influence the popularity of a name. In fact, it’s arguably a small measure of what the public thinks of the president. Was he a man worthy of emulating with a name? Bill Clinton appears to have passed the test. So, the sex scandal involving Monica Lewinsky and Bill Clinton contaminated her name, but not his. This is an important way we (at least collectively) are all implicated here. Below, you can see a more fine-grained way to measure shifts in name popularity. Rather than visualizing names by rank, this measure attaches names to population denominators so that name popularity is expressed in births per thousand boys and girls and scaled such that 100=the scandal year (of comparison). Again, the name “Monica” appears seriously contaminated following the scandal, while William does not.
Consider another example from a bit earlier—Anita Hill’s testimony against Clarence Thomas during his confirmation hearings for The Supreme Court. Hill described being consistently subjected to sexual harassment by Thomas in a supervisory role over her at both the Department of Education and the EEOC. Hill testified in 1991. At that time, the baby names “Anita” and “Clarence” were both declining in popularity (so, the names present a different scenario). But right around 1991, Anita started to drop in the rankings faster than Clarence. It appears that having been sexually harassed may have contaminated the name “Anita” among parents, but sexually harassing did not have the same contaminating effect on “Clarence.”
Once again, women’s involvement in a high-profile heterosexual sex scandal may have contaminated her name, but seems to have failed to meaningfully impact his. Yet, when we measure name popularity by births per thousand boys and girls, scaling them to the year Hill testified against Thomas, the allegations don’t appear to have a noticeable impact on either “Anita” (for girls) or “Clarence” (for boys). So this case is not as clear.
What we can look at is the effect of high-profile sex scandals and cases of sexual harassment and assault to see if they ever affect name popularity for boys’ names. Stanley Lieberson, Susan Dumais, and Shyon Baumann looked at something similar in their article on the “
Like last year, many of the posts I wrote were associated with the introductory textbook in sociology that I was writing with Michael Kimmel and Amy Aronson. And the really big news this year is that that book will be out soon – Sociology NOW, third edition by Michael Kimmel, Amy Aronson, and Tristan Bridges. I’m really so thrilled to have been a part of this project and still sort of can’t believe my name’s on the cover. And I learned more about the field than I ever thought I would (particularly for chapters that were farther outside my areas of expertise). And it was a LOT more work than I could have ever imagined. But it was really rewarding and I was excited to help us highlight the work of the next generation of sociologists in this edition, highlighting loads of cutting edge work by scholars who represent some of the diversity that make up our field. The book comes out digitally and in print – and the digital version is where a lot of the really fun stuff is. We made a host of interactive maps, graphs, and figures throughout the book to give students the ability to play with figures. My hope is that students gain a bit of data and visualization literacy through interacting with the text.

And part of that work involved getting to work with their data visualization team a bit to develop a figure. They ended up wanting more bells and whistles than we had in our figure. But I always learn something new when I get to interact with people who think outside of the box when if comes to graphs. And, finally, I’m really excited about 

Looked at this way, bisexuality as a sexual identity has more than doubled in recent years. Among 18-34 year old women in 2016, the GSS found 8% identifying as bisexual. You have to be careful with GSS data once you start parsing the data too much as the sample sizes decrease substantially once we start breaking things down by more than gender and age. But, just for fun, I wanted to look into how this trend looked when we examined it among different racial groups (GSS only has codes for white, black, and other).
Here, you can see a couple things. But one of the big stories I see is that “bisexual” identity appears to be particularly absent among Black men in the U.S. And, among young men identifying as a race other than Black or white, bisexuality is a much more common identity than is gay. It’s also true that the proportions of gay and bisexual men in each group appear to jump around year to year. The general trend follows the larger pattern – toward more sexual minority identities. But, it’s less straightforward than that when we actually look at the shift among a few specific racial groups within one gender. Now, look at this trend among women.
What these shifts mean is a larger question. But it’s one that will require an intersectional lens to interpret. And this matters because bisexuality is a less-discussed sexual identification–so much so that “bi erasure” is used to address the problem of challenging the legitimacy or even existence of this sexual identity. As a sexual identification in the U.S., however, “bisexual” is actually more common than “gay” and “lesbian” identifications combined.